Ready to impress your clients and look like a pro at the whiteboard? In this short article, you’ll find out the biggest little secret to jumpstart your sales success.
More and more sales professionals, educators, and business leaders are using a whiteboard. Turns out, it is the fastest way to simplify complex ideas and involve any audience.
A few years back, I worked with a copywriter and marketing consultant. While he helped me with marketing my business, I helped him with communicating with his clients.
“I’m no longer lecturing. I now know how to engage and involve my audiences. Bottom line – I’ve closed 57% more sales as a result. Before I learned this presentation system, I was rarely approached by more than a few attendees. Now, I’m regularly hunted down and cornered by mobs of people. I’ve earned a whole new level of respect and admiration.”
-Mike Morgan
Copywriter and Marketing Consultant
Mike, like many of my clients, started out using only PowerPoint slides and lecturing. He hadn’t heard about the power of mapping out ideas, using a whiteboard, or sketching while the audience watches.
Sound familiar? Are you relying on slides and lectures to present your ideas and sell your services? If so, you are in for wonderful news.
No doubt you’ve seen the UPS whiteboard ads. You’ve seen more and more mobile ads using hand-drawn visuals to simplify complex services. And let me guess. You figured that this is an awesome way to communicate. But not for you. Because you aren’t talented and couldn’t draw a straight line to save your life.
If you’ve seen the power of hand-drawn illustrations but thought you didn’t have the creativity, talent, or training to make it work for you, think again. Here’s the big little secret: you don’t even need heaps of creativity. You don’t need artistic talent. You don’t need advanced degrees in commercial art or graphic design.
Presenting at the whiteboard is a learnable skill. To present effectively, you must understand the core principles for impact. And you must know how to organize information so it is visually memorable. Finally, you must link visuals to your topic or subject matter expertise.
But what is needed to do this? A short, targeted skill development course. Basically, once you see what’s involved, you’ll realize it’s a lot like learning a language. The alphabet. The sentence structure. The paragraph organization.
Just like learning a language, you can learn a visual language. You don’t have to be born with loads of natural talent. All that is needed is your open mind, and willingness to learn. Once you see how simple it is, you’ll be shocked that you waited so long to discover the power of real-time whiteboard interactions.
Nine out of 10 of my clients start out with this belief: “I can’t draw a straight line.” They are amazed when they learn the short steps to draw visual icons. They are delighted to be able to organize complex information into simple maps-while the audience watches.
When busy decision-makers see a simple picture and story that is easy to understand, guess what they do? They decide to buy what you’re offering!
Interested in giving awesome visual presentations? If you’d like to close 57% more sales, this could be a very valuable skill for you to learn.
Are you interested in selling Verizon Wireless services? Call us at (855) SELL-VZW or fill out the form below. We look forward to talking to you soon!
