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Cold Calling Isn’t the Only Way to Get Prospects

Cold Calling Isn’t the Only Way to Get Prospects

Not many sellers like cold calling. They may be forced into it but they go kicking and screaming, avoiding it with any excuse. Unfortunately, they think it’s the only approach to prospecting, but it doesn’t have to be that way. John was a managed services provider looking to grow his company. He created a cold…

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Seven Secrets to Sales Success

Seven Secrets to Sales Success

People mistakenly think that effective sales involves convincing people to buy whatever is being offered. Exceptional sales people however realize that’s not the case. They utilize these sometimes counter-intuitive approaches to distinguish themselves from the herd. 1. Focus on doing the right behaviors Understand which sales behaviors drive your business. Is it cold calling? Cold…

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