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Getting Past Gatekeepers – 6 Quick Strategies

If you’ve been involved in sales for any period you will have encountered gatekeepers. You clearly want to increase your sales success if you are reading this. Detailed here you will find practical strategies for dealing with gatekeepers to access decision makers (DM).

The sole focus of gatekeepers is to screen calls that don’t qualify for the DM’s time. Your sole focus then is to show that your call is critical and must be answered by the DM.
  • Turn Gatekeepers into Allies: treat them with respect, humor and compassion.

Understand their process, you are either relevant or not. You may need a few calls to understand their process to understand what relevant looks like.
Take the time to establish rapport with each person you come in contact with. Whether or not they’re the actual person you were wishing to speak to, they are actual people – deserving of your courtesy, respect and attention.
  • Realize Your Value to the Gatekeeper – You can make them look good for passing a useful call through.

What would happen if the gate keeper didn’t put through a useful call to the DM? Speak in terms of the problems you can solve for the DM without pitching to the gatekeeper. What you’re doing is making it worth their while to pass you through. Create a list of benefits they will miss if you don’t speak to them now.
  • Calling before and after gatekeeper’s shift will get you through directly.

DM’s often work long hours and feel less pressured outside of office hours. Believe it or not the gatekeeper has to take a break at some point.
  • Use each call to gather information

Each call can be useful if you know what your outcome is. By asking focused questions you can gather accurate information on the DM’s schedule and current events at the company. You’re also interested in insights into the personality profile (e.g. introvert or extrovert). For instance, the best and worst time to call. How do you pronounce and spell your DM’s name?
  • Use more than one method to make contact.

Calls alone may or may not result in success. Consider using emails, social media or even a business networking to make initial contact. Ask decision makers and their gatekeepers the most convenient way to communicate. Some managers prefer e-mail, others formal letters or calls after work. Once you have this information, play by their rules.
  • Indicating you are “Returning the DM’s call”

This automatically elevates your call’s importance in gatekeeper’s eyes and will get your call put through more quickly.
Use the above strategies get through to the decision makers you need to get through to create more business opportunities and thus close more sales.

Remember the relevant you are the greater your chances of access – Be Relevant and have fun. 

You might actually make a new life-long friend!


 

Are you interested in selling Verizon Wireless services? Call us at (855) SELL-VZW or fill out the form below.  We look forward to talking to you soon!

Please join our mailing list. We will send you updates and specials, but know that we will not abuse this right.

 

How to Create a Facebook Sales Funnel With Video

A sales funnel is a series of marketing touch points designed to nurture users through the digital sales funnel, where they move from learning about your brand to purchasing.

Read more at:
https://www.business2community.com/facebook/how-to-create-a-facebook-sales-funnel-with-video-02124594

About ConectUS Wireless

ConectUS was founded in 1974 in Southern California selling hand-held radios. During the ‘90s, ConectUS began selling analog cell phones and then integrated communications solutions. Today, they offer Internet, landline phone, TV services and cell phone services to businesses, their employees, and residential customers.
Being one of the largest Verizon Master Dealers in the country as well as a Master Dealer for Frontier Communications, ConectUS Wireless has a lot to offer their partners. This includes Verizon One Talk, a service that rings all of your devices simultaneously, so you will never miss a call.

Call the ConectUS Wireless Onboarding number today: (855) SELL-VZW


 

Are you interested in selling Verizon Wireless services? Call us at (855) SELL-VZW or fill out the form below.  We look forward to talking to you soon!

Please join our mailing list. We will send you updates and specials, but know that we will not abuse this right.

 

The Advantages of Social Media for Business

There was once a time when social media was considered nothing more than a source of entertainment. A place where people went for fun rather than for business. Today, however, businesses realize the importance that social media plays in their promotion and establishment.

As a matter of fact, social media really plays a huge part in the overall advertisement and set up of the business. You may be wondering what is social media business advertising. Well, it might as well be one of the most powerful means of promotion there is. There are several factors associated with social media, here we introduce some of the major advantages of social media for business to help you realize the critical part that it plays.

Increase awareness about your brand

The many advantages of social media for business start from the introduction of your brand to new people. Statistics say that more than 30% of the world’s population rely on social media to search up new brands and explore different products. This means that displaying and explaining your product on these platforms is sure to get you the attention that your business needs. Furthermore, it helps fortify the beliefs of those clients who have just found out about your business, ensuring they revisit again and again.

Look into your audience

Social media gives you the opportunity to look into the audience that is likely to visit your brand. It gives you the statistics about what is trending and gives you a thorough feedback of the effect of the different tactics you employ. All the preferences of your onlookers, their choices and what they like are displayed neatly in the form of elegant statistics for you to analyze and use. Discovering more about your audience helps you to target them more effectively which is why knowing, what is social media business is so important.

Customer service

Customers have started using the social media platform as a point of interaction with a business. Many times, they won’t contact the business directly but will go ahead to post an online comment. If your business is active on these pages, they can address and solve these issues which increase their worth. Also, they can use this platform as a point of interaction with their customers, seeing to their needs, issues and queries. Customer satisfaction is increased by a lot and ultimately it is a win-win for the business.

Feedback

Social media platforms act as sources of rapid feedback. This is one of the great advantages of social media for business. Whatever new implications or bugs that may arise are immediately brought to light, which allows the businesses to correct them as soon as they can. If the business is not available, customers can’t express their valuable experiences which impede the progress of the product.

Brand equity

Although it is surprising but the social media presence of a business is used to judge its popularity. The more popular the name the popular the business. This acts to further increase the confidence of clients in the businesses name. It is a great reason why it’s so important to know what is social media business as it can be one of the easiest walks to fame. It’s amazing how people can relate likes or shares to the effectiveness of a brand, but this is now the way it is and it surely is one very useful method to avail to your advantage.

A good eye on your competitors

The advantages of Social media for business are not limited to your business. Instead, you can have a great knowledge of what your competitors are up to too. This helps you strategize and plan accordingly to meet your competition at your best. Like they say, keep your friends close and your enemies, well competitors actually, closer!
Considering all these advantages, it is evident that the advantages of social media for business are uncountable. It is essential that you know what is social media business because it can act as your boost to the top. After all, social media has become an entirely integrated system consisting of a two-way flow of implementation and feedback.

We can even go as far as to say that social media is a great way to analyse your own products with the actual live audience. Not only will it help to increase customer satisfaction, it also helps better your business more and more.


 

Are you interested in selling Verizon Wireless services? Call us at (855) SELL-VZW or fill out the form below.  We look forward to talking to you soon!

Please join our mailing list. We will send you updates and specials, but know that we will not abuse this right.

 

Sales 101 – The Power of Consultative Selling

Consultative selling is a sales technique that involves fostering trust and partnerships with customers. How can this help businesses increase sales, not just in the short-term but as a long-term marketing plan? The true meaning of consultative selling is about serving the customer. Not just saying the words, but really trying to find appropriate goods or services or to solve problems for customers.

A company must be genuinely motivated to help customers for it to be most effective. Consultative selling involves being engaged in constant and informative communication with customers in order to have a feel for their needs so suitable answers can be provided to them. In a consultative selling model, the sales representative becomes a consultant. The point in this approach is to deliver solutions.
Most companies are still deeply ingrained in the approach of convincing customers that the products they sell are the best for everyone. Niche’ marketing to smaller, more tailored groups has helped change this. When customer needs are not really examined, people can be turned off by the offer because they don’t hear anything that really helps them or makes them feel valuable.
For example, an automobile sales agent is offering the latest model of a vehicle to a young couple with two small children. In the old approach, the sales agent is expected to peddle the amazing new features of the car. He tells them that it has four-wheel drive, it is capable of reaching speeds as high as 100 miles per hour, it has leather interior and a sunroof, etc.
This approach clearly disregards the customers’ needs, which is why the couple is there to begin with. Consultative selling does exactly the opposite. Instead of showcasing the benefits of the new model, the sales person talks to the couple about what they need in a new car and advises them on what type of car has those features. Additionally, the agent offers ideas they might not have considered because she has researched, or been educated in, what a family vehicle should offer. She’s likely to point out safety features, including side airbags, the ability to clean the car or get car seats in and out.
Additionally, because they are young and gas prices are so high, she will try to find a car for them with great gas mileage, even if this means something smaller (and a smaller commission) than a minivan or SUV. This is true in wireless service sales, Saas sales, IoT sales, and really any B2B sales environment. In consultative selling the sales representative is as concerned about getting a right fit for the customer as the size of their commission. Why? Because there are advantages in doing so.

Advantages of Consultative Selling

Consultative selling is part of the newer trend towards business ethics and really serving a customer or business partner. Do a Google search on “compassion and business” and there are many sites, articles, books and blogs on the topic. Tim Sander’s Love is the Killer App is a great book about compassion and business. In it he says “Those of us who use love as a point of differentiation in business will separate ourselves from our competitors just as world-class distance runners separate themselves from the rest of the pack trailing behind them.”
People sense real caring and customers are people. Like most of us they sense the false and gravitate towards the genuine. Thus, if a sales agent (and the company) operates out of real concern for the customer, they may lose sales here and there because the true genuine fit for the customer wasn’t there, but they will gain overall.

Practicing Successful Consultative Selling

When a company starts to integrate consultative selling into their sales model, the first thing to remember is service of the customer. This involves advising, problem-solving and letting the sale go if it isn’t appropriate. It is not about just selling products. Scratch that old mentality!
Develop a customer-oriented strategy that provides real returns Sales people need to receive real training in communication, empathetic listening, and consultative selling. Customers need to be routinely surveyed, contacted and respected. It sounds ironic but in consultative selling, a company should not be overly concerned about making sales.
Even if a customer decides to buy a product that could contribute offer a high profit, it should be in their best interests to do so. If it isn’t, other more appropriate options should be offered, and this includes making a call to a competitor if all in-house possibilities have been exhausted! This is the most important point to remember when practicing consultative selling. With this, you can convince a customer that the company’s highest concern is their satisfaction and not profits.

The importance and likelihood of this customer being retained for a very long time cannot be undersold.


 

Are you interested in selling Verizon Wireless services? Call us at (855) SELL-VZW or fill out the form below.  We look forward to talking to you soon!

Please join our mailing list. We will send you updates and specials, but know that we will not abuse this right.

 

SiriusXM presses play on deal with Pandora Media

Read On https://www.apnews.com/eb450eab50214bae9b954752f4eaf2d5


About ConectUS Wireless

ConectUS was founded in 1974 in Southern California selling hand-held radios. During the ‘90s, ConectUS began selling analog cell phones and then integrated communications solutions. Today, they offer Internet, landline phone, TV services and cell phone services to businesses, their employees, and residential customers.
Being one of the largest Verizon Master Dealers in the country as well as a Master Dealer for Frontier Communications, ConectUS Wireless has a lot to offer their partners. This includes Verizon One Talk, a service that rings all of your devices simultaneously, so you will never miss a call.

Call the ConectUS Wireless Onboarding number today: (855) SELL-VZW

Why Social Media Marketing Is Important to Your Business

SMM, the new tool in the business arena has shown a promising rise, the recent years. The web world is going gaga over it & Social media has shown a 100% higher lead-to-close rate than outbound marketing.

Today nearly 84% of B2B marketers use social media in some form or the other. No matter what you sell and who your target audience is,, using social media as a marketing tool is a sure shot way to you grow your brand!
Not having an active social media presence is kind of like living in the ancient times. People may ask what is social media marketing going to do for me? Do I really need it? Yes. Yes you do just check out the reasons why:

Increased Web Traffic

Social media posts can drive targeted traffic. Creating a new page on your site, landing pages, well-placed social media posts can make all the difference. A single link on Reddit or links submitted to StumbleUpon can transform a page from a handful of visitors a day to hundreds. Who wouldn’t want to capitalize on that?

Boost SEO

Social media can boost your site’s SEO. Search engine crawlers know which pages are consistently earning traffic and which are just floating out there, forgotten and ignored. Driving traffic to your optimized pages with social media posts will cause them to climb much faster in the search engine results pages (SERPs).

Connect with Consumers & Industry Leaders

Social media leads to real relationship building. Twitter and Instagram marketing can get you free interaction with your customer base – you can read their tweets and status updates to get insights into their daily lives like what products they prefer and why etc. & maybe you can fine tune your strategy.
You can also use social media as a tool to connect with thought leaders and tastemakers in your space, as well as journalists who cover your industry.

Get your message across

As people view Twitter and Facebook as social networks, not marketing machines they’re less likely to see what you post as marketing and will be more likely to hear what you have to say. This translates to serious web traffic when you link to your site and posts that market themselves as your friends and followers share what you’ve posted.

Targeting and retargeting with Ads.

The highly customizable nature of social media ads. like Facebook ads, is one of the reasons social media is important. These ads even allow you to target users by things like location, education level, industry and even purchase history and the pages they’ve liked. You also have to the option to retarget the users who visit you & even convert them into solid leads and sales.

Get noticed at events

It’s easier to get noticed at events and even generate earned media coverage with social media posts. At any event there’s no better way to leverage your presence than with the help of social media.

Immediate response

The feedback you get in the process of SMM, you’ll be the first to know when there are issues – and you can take immediate steps to resolve them right away and consumers appreciate companies that respond to customer complaints.

Builds Brand Loyalty

Brand loyalty can be built on a strong social media presence. It has been found that brands with active social media profiles have more loyal customers. Being active on social media helps you become less like a business and more like what you truly are – a unified group of people who share a vision.
Are you ready to jump ahead of your competitors with social media? Want to see your rankings climb fast? Pull out that phone and give us call. We’ll help your dreams come true.

 

Are you interested in selling Verizon Wireless services? Call us at (855) SELL-VZW or fill out the form below.  We look forward to talking to you soon!

Please join our mailing list. We will send you updates and specials, but know that we will not abuse this right.

 

How To Plan Your Social Media Strategy

Social Media is an important platform for marketing of any size of the business in today’s digital era. The question “Why should we use social media for our business” quickly shifted to “How should we use social media for our business”.
Whether your business is 24 hours old or 24 years old, creating an online presence is very important. Marketing yourself well on social media needs a very strong strategy and there comes the real challenge. First of all, let me explain what exactly strategy is. It is a well planned tactical strategy to define the main aim of your social media presence, your goals and to set parameters deciding what to achieve and how to achieve. Today we will learn how you should plan your social media strategy in few simple steps:
Set your Objectives & Goals
First of all you need to specify your goals and objectives. What exactly do you aim for? Do you want brand awareness, customer engagement or you want conversions? There are different strategies for different goals. Decide what you want from your audience. If you want brand awareness then you have to focus on attracting more and more unique visitors to your website. If you aim for customer engagement then your focus should be getting more comments & likes on your social media posts. Keep your goals clear in your mind before planning your strategy. The major goal ideas are basically:

  1. Brand Awareness
  2. Customer Engagement
  3. Lead Generation
  4. Generate Revenue
  5. Grow Signups, newsletters, subscription
  6. Build a Community
  7. More Traffic to your Website
  8. Increase Press Mentions

Audit your current Social Presence
Before you start with your plan; start with auditing yourself where your social presence stands currently. Keep the following points in mind:

  1. Check which media you are currently active on
  2. Decide if it is the best social media as per your business goals. Not all social media works for all kind of businesses.
  3. Keep a note of your current followers count.
  4. Compare your profile with your competitors’ profile and see what all changes you need to implement.

Find your Ideal Customer
You really need to be specific with this part. Imagine you are doing your marketing with all the planning, consistency and dedication but if the audience that you are targeting is not your potential customers then there is no point of all that hard work. Even the best business marketing strategies fail if you are targeting the wrong audience. You need to find out your buyer persona from the population and target them to make your strategies work and ultimately achieve your goals.
Keep an eye on your Competitors
It is very important to be well aware with your competitors. Your competitors can tell you a lot about what strategies to pick and what all to do, after all they are targeting the same customers as you are. You can learn a lot from their successes and mistakes and implement them while planning your strategies. Pick some of your top competitors, check their social media pages and get an idea about the posts that are getting more engagements and research them.
Plan Your Content
It is very important to have an attractive and engaging content in order to drive audience’s attention. If the content that you are posting on your social media is not engaging enough then you may not drive enough attention and you may even lose your current followers. You need to deliver fresh and engaging content consistently to get more visibility from new visitors and retain existing followers.
The different types of contents that you can share are:

  1. Blog Posts
  2. Videos
  3. Images
  4. Infographics
  5. Company News
  6. News

Invest in a Tool
When Focussing on social media, investing in a good social media management tool is very important. The main feature and benefit of such tool is that it lets you schedule posts for future so you never miss your deadline and you can schedule post as per your content calendar. Some of the tools are HootSuite, Sprout Social, Buffer, Social Oomph etc.
Track, Analyze & Optimize
Now when you have planned everything then comes the step where you need to measure whether the efforts that you are putting is paying off. It is time to track, analyze and implement necessary changes as required. Marketing is solely based on trial & error. You need to keep on optimizing your measures to improve your chances of success.
Good luck and remember you are only as good as your last post!

 

Are you interested in selling Verizon Wireless services? Call us at (855) SELL-VZW or fill out the form below.  We look forward to talking to you soon!

Please join our mailing list. We will send you updates and specials, but know that we will not abuse this right.

 

Selling with Purpose and not Fear!

What is it about selling that makes you afraid? Do you get nervous at the hint of having to sell? Is it the fear of rejection that scares you? Is it the fear of not being able to communicate effectively?

Define Your Fear. What is it about selling that makes you afraid? Next question, how did you develop this fear? What is it based on?
 a) Many people fear sales because they’re afraid of being rejected as I mention.
 b) Others simply fear being the center of attention; especially when giving a presentation in front a large group of people.
 c) Some fear selling because they’re simply unprepared to answer tough questions or don’t have a deep understanding of the product or service they’re selling.
 d) Could it be you don’t believe in the product or service your selling?
 e) Other _______________________________________________
Why do your fear selling? Mentally note which one before you proceed.
Checking Your Premise. Now that you selected, I want you to check the premise of your answer. In other words, I want you to question the validity of your fear. If you chose C, for example, then your fear isn’t selling; it has more to do with being unprepared and the potential ‘shame’ of being exposed in public. Take the necessary steps to learn the product; this confidence in your knowledge will minimize your fear. If you chose B, you have to question why you’re afraid of getting up in front of others. Did you have a bad experience when you were younger? Or, are you still programmed by the “children should be seen and not heard’ parental reminder? To overcome the fear, you must first check the premise (validity) of why you hold that fear. No one every died from giving a sales presentation…at least not to my knowledge.
Like What You Sell. I can’t emphasize this enough. When you sell what you love, you’re selling from a position of belief. When you believe in something strongly, that enthusiasm squeezes out the fear. Are you selling something your really believe in or are you selling in order to get a paycheck? If the answer is the latter, you may be successful selling, but you’ll never achieve a true level of success (i.e., making money doing what you love). If you don’t truly believe in what you’re selling, you will always be selling from a position of doubt. Doubt breeds fear. Seek out products you love to sell.
Measure Success Over Time. Many trainers advocate measuring your successes on a daily basis. Let’s get real here. Some of my days are full of setbacks making measuring success on daily basis painful. Daily actions are just minor events leading up to the main event; the sale. Don’t measure minor events, measure main events. A runner doesn’t count how many running steps it took to get to the finish line, he instead focuses on getting there! Stay focus on the main event, the sale, and not the day-to-day ups and downs.
Small Elephant Bites. Remember, the only way to eat an elephant is one bite at a time. Begin with small attainable objectives, than move on to larger ones. Build momentum.
Indicators. When you succeed or have a win, take a mental inventory of how it came about. Analyze in your mind the steps you took to manifest this win. When things don’t go well, do the same thing; analyze your thoughts and actions and ask, “What should I have done differently?”. Setbacks are indicators or guideposts on the road to sales success.
Don’t Take It Personal. Earl Nightengale once said that success plays no favorites. Success only favors those who persist and don’t give up. Selling is about persistence. Persistence is about not taking rejection personally. When clients or people refuse to buy from you, learn to ask “Why?”. And no matter the response you get back from the customer, learn to depersonalize it and then learn from it. Only sissies take things personally (don’t be a sales sissy)!
There is one eternal truth about this free market we call capitalism…selling keeps the economy moving. Selling is the grease that lubricates the economic machine and keeps all its moveable parts in motion. From this moment on, as a salesperson, I want you to view your profession as the necessary component for keeping this economy going. I want you to see purpose in your profession. Purpose squeezes out fear in order to make room for enthusiasm.

Now, stop wasting time reading this and go out and sell something!


 

Are you interested in selling Verizon Wireless services? Call us at (855) SELL-VZW or fill out the form below.  We look forward to talking to you soon!

Please join our mailing list. We will send you updates and specials, but know that we will not abuse this right.

 

Car technology about to see this ‘revolutionary’ change

https://www.freep.com/story/money/cars/2018/09/24/key-fobs-cars-fingerprint/1342163002/


About ConectUS
ConectUS was founded in 1974 in Southern California selling hand-held radios. During the ‘90s, ConectUS began selling analog cell phones and then integrated communications solutions. Today, they offer Internet, landline phone, TV services and cell phone services to businesses, their employees, and residential customers. Being one of the largest Verizon Master Dealers in the country as well as a Master Dealer for Frontier Communications, ConectUS Wireless has a lot to offer their partners. This includes Verizon One Talk, a service that rings all of your devices simultaneously, so you will never miss a call.
Call the ConectUS Wireless Onboarding number today: (855) SELL-VZW
Please join our mailing list. We will send you updates and specials, but know that we will not abuse this right.

Relationship Selling – How to Gain Repeat Business!

By understanding the dating process, you can better understand the selling process, and why some sales people have such a repeat business they never have to cold call. Let’s take a look.

Here are the typical steps in the dating process.
  • – First meeting or introduction
  • Second meeting
  • – Get to know each other
  • First date, social gathering
  • – Second date another social gathering
  • Romantic dinner or movie
  • – Several more dates
  • Meet the parents
  • – Pop the question
  • Engagement period
  • – Marriage
If you ask your date to marry on the first meeting, you will probably get rejected! There is a process and following the steps of this process is necessary to have a successful relationship.
Now, let’s look at a typical sales process.
  • – Cold call
  • Second cold call
  • – Business meeting or event
  • Warm call or referral
  • – Testimonials
  • Demonstration
  • – Present to decision makers
  • Close
If you ask your prospect to buy on the cold call, you will get rejected, just like above.
So write down the steps to your sales process and follow them. In fact, the more steps you have, the better the chance of closing the sale.

Relationship selling is simply the most powerful sales tool you could ever employ.

Forget all the closes, trial closes and persuasive techniques. Establish a relationship with your client that will insure repeat business more than anything else.  Build your customer base by truly engaging in the relationship!
How exactly do you establish this relationship?
First, you must find common ground; something outside of work, but not too far. Here are some relationship selling examples…
  • – Birthdays
  • Golf
  • – Bowling
  • Hunting
  • – Fishing
  • Personal collections, stamps, golf balls, pictures, stamps, cards, figures and more.
  • Music
  • Pictures
  • – Kids
  • Grandchildren
  • – Dancing
  • Biking
  • – Hiking
  • Weight loss
I think you get the picture. You must find something that you relate to then expand on that. Add a golf ball to their collection, discuss fishing tips, share diet plans.
It does take some energy to do this, but clients want to buy from someone they like and trust. The best way to establish this is to find the common ground and relate to them. After the sale is made, stay in touch with your client at least every 90 days. Drop them an e-mail to ask how it’s going. Most sales people never do this and just show back up when it’s time to renew.
Relationship selling is the ultimate continuing sales process that springs forth an eternal source of renewals and referrals.

Your client wants to deal with someone they feel cares about them. If you care about them, you must care about their company. Go get em!


 

Are you interested in selling Verizon Wireless services? Call us at (855) SELL-VZW or fill out the form below.  We look forward to talking to you soon!

Please join our mailing list. We will send you updates and specials, but know that we will not abuse this right.